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At Apple’s annual music event in San Francisco CEO Steve Jobs described “Ping,” part of the iTunes 10 upgrade coming soon, as “sort of like Facebook and Twitter meet iTunes.”
Even the occasionally hyperbolic Jobs may be selling it short. Sight unseen, we’d say Ping — a computer term for making contact — will be more like “Twitter meets Facebook at Last.fm’s and Rdio’s shared apartment to plan MySpace’s funeral.”
Jobs is correct to compare Ping to Facebook and Twitter, because its settings for deciding who can follow you borrow from both of those well-established networks. You can choose to approve followers and post listening habits to a limited “circle of friends,” the way Facebook lets you, or you can permit anyone at all to follow you, as in Twitter.
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